PGS expands Mini Smiley’s reach with major worldwide partnerships

Produced by PGS Entertainment in collaboration with The Smiley Company, and animated by the award-winning Blue Spirit Studio, Mini Smiley offers top-quality 3D animation and music performed by children, for children. The series encourages emotional and social growth while celebrating themes like friendship, love, courage, and creativity.

Based on the iconic Smiley, which has been spreading happiness for over 50 years, and backed by The Smiley Company, known for selling millions of products annually, the series is expanding its global reach through strategic collaborations with influential platforms.

Already, Mini Smiley has garnered interest from leading platforms worldwide, further strengthening its presence in key markets. These include Cartoonito’s YouTube channels, the children’s network of Warner Bros Discovery, along with leading public broadcasters such as RAI, Radio-Canada, TVO, and Knowledge Network. Additionally, the show has attracted major YouTube powerhouses like LooLoo Kids, with over 120 million subscribers, and El Reino Infantil, the number one Spanish kids’ network on YouTube worldwide with more than 250 million subscribers. Prominent AVOD platforms such as Roku, Kidoodle, Kabillion, and Canela Kids have also joined the growing lineup of partners, broadening the show’s global reach.

Since August, Magic Star, the official kids and family division of The Orchard and a member of Sony Music Entertainment, has been distributing Mini Smiley across all major DSPs, further expanding the series’ reach on digital music platforms.

These collaborations mark a significant step in bringing Mini Smiley to more families worldwide, providing premium preschool entertainment through both traditional broadcasters and digital platforms.

Philippe Soutter, Co-Founder of PGS Entertainment, said:

We are thrilled to see Mini Smiley embraced by such a diverse range of platforms, from major public broadcasters to YouTube giants. These partnerships reflect the series’ universal appeal and the growing confidence in its success with young audiences globally.

With more episodes on the horizon and adaptations in multiple languages, Mini Smiley is set to continue spreading smiles, music, and imagination to children worldwide, solidifying its place as a must-watch series across leading platforms and networks.