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DeAPlaneta Entertainment celebrates 25 years consolidating its leading position in the sector

2025 marks a very special milestone for DeAPlaneta Entertainment: the 25th anniversary of the creation of the company, which belongs to Grupo Planeta and De Agostini.

Editorial Team by Editorial Team
13 January 2025
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DeAPlaneta Entertainment celebrates 25 years consolidating its leading position in the sector
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A quarter of a century of all-round leadership in the entertainment sector, during which DeAPlaneta Entertainment has distributed Academy Award-winning films, produced internationally recognized children’s series, and, more recently, has explored the universe of gaming and immersive content, expanding into interactive environments some of its most outstanding IPs.

The company’s 25th anniversary will coincide with the half-century commemoration of the creation of Maya the Bee, an animation classic owned by DeAPlaneta Kids & Family, which will be celebrated with a series of special actions and events for its fans.

The company’s kids and family content branch will also begin production of new series, such as Magic Lilly and Karters, and the third season of MILO, a global phenomenon among preschool audiences that debuted in the United States on PBS Kids in 2024, adding new fans to an audience that spans more than 170 countries on four different continents.

Also the U.S. brand Wonderpals, whose relaunch by DeAPlaneta Interactive has established it as one of Web3’s most recognizable brands. This global reach attests to the good performance of DeAPlaneta Kids & Family’s international offices in Italy, France, Germany and CEE, managing successful IPs such as Miraculous Ladybug, Gormiti, David the Gnome, Heidi, The Smurfs, Care Bears and Unicorn Academy in a multitude of territories.

Ignacio Segura de Lassaletta, CEO of DeAPlaneta Entertainment, points out that the company’s 25th anniversary coincides with its moment of greatest creativity and prominence:

2025 will give us the opportunity to look back and review the path that DeAPlaneta Entertainment has traveled for a quarter of a century hand in hand with the public. If today we have their trust, as well as the respect of the entire entertainment sector, it is because we have been faithful to the purpose of offering a diverse, innovative and carefully curated catalog, always with the viewers as our priority. But this is not a nostalgic occasion: we will celebrate both the milestones we have achieved and those that promise a very promising future for our company.

To commemorate its 25-year history, DeAPlaneta Entertainment presents a new logo that will accompany the productions and new releases that will mark the course of this season.

In order to celebrate the twenty-fifth anniversary of the company together with clients and collaborators with whom countless synergies have been built, a great event will take place next spring in the heart of Madrid.

Tags: DeAPlaneta EntertainmentDeAPlaneta Kids & Family
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