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DeAPlaneta Entertainment acquires full ownership of “MILO”

The acquisition marks a new chapter for the brand, with DeAPlaneta Entertainment now leading its future development, licensing, and global expansion.

Editorial Team by Editorial Team
11 February 2025
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DeAPlaneta Entertainment acquires full ownership of “MILO”
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The announcement coincides with the confirmation of MILO‘s third season, which will begin development in the first quarter of 2025, continuing the colorful adventures of the charismatic kitty and his friends Lofty and Lark, always exploring the wide variety of vocations that exist in the world and transmitting to the show’s millions of fans the message that all jobs are amazing.

Since its launch,  the internationally successful animated preschool series MILO has achieved strong critical and audience acclaim, airing in over 170 countries across four continents. The series was commissioned by Channel 5’s Milkshake!, where it premiered in the UK, before expanding worldwide, most recently making its U.S. debut in 2024 on PBS Kids. MILO has been recognized for its vibrant animation, engaging storytelling, and inspiring themes of careers and exploration.

The series was produced as a co-production between Fourth Wall and DeAPlaneta Entertainment, bringing together their creative expertise and distribution strength to establish MILO as a standout brand in the preschool space. Under the new ownership structure, DeAPlaneta Entertainment will take full responsibility for the next phase of MILO’s journey, including further broadcast partnerships, licensing, and future content development.

Diego Ibáñez Belaustegui, Chief Brand Officer at DeAPlaneta Entertainment, said:

This is excellent news to start celebrating the company’s twenty-fifth anniversary, as this agreement will allow us to enhance our efforts on the interactive and digital side of the brand, as well as explore new forms of collaboration and international co-production based on its global broadcasting. Fourth Wall has been a key creative partner in bringing MILO to audiences worldwide, and we are excited to build on that foundation as we lead the brand into its next chapter.

Joe Moroney, CEO of Fourth Wall, added:

MILO has been an amazing journey for Fourth Wall, and we’re incredibly proud of what we created through this collaboration. The show’s success is testament to the talent, passion, and hard work of our incredible team, along with fantastic support from our partners and suppliers. We would especially like to thank the British Film Institute’s Young Audience Content Fund, whose support helped to bring MILO to life, as well as the brilliant team at Milkshake!, whose belief in the show from day one, and support throughout, was instrumental to its success. We wish DeAPlaneta Entertainment every success as they take MILO forward into its next chapter. At Fourth Wall, we are excited about building more amazing global brands, creating unforgettable characters, and bringing fresh, original stories to audiences worldwide.

Tags: DeAPlaneta EntertainmentFourth Wall
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