Maya the Bee is one of DeAPlaneta Entertainment’s most iconic properties, as the charming adventures of this curious bee and her friends exploring the world are a prime example of the high-quality entertainment for children and families that the company aims to provide.
DeAPlaneta Entertainment, which owns the IP rights in Iberia, Italy, and Greece and manages consumer product rights in Central and Eastern European territories, has launched a series of special activities to celebrate Maya the Bee with all her fans. These include designing a special commemorative logo and creating a dedicated pop-up channel on Samsung TV Plus and Pluto TV. The channel will feature episodes from the classic and 3D versions of the series, as well as exclusive content created for the occasion.
In collaboration with various international partners, DeAPlaneta Entertainment will continue to unveil surprises in tribute to the 50th anniversary of a memorable character until spring 2026. These celebrations will strengthen and expand the brand in different areas and formats, connecting those who grew up with the character with new audiences.
DeAPlaneta Entertainment also welcomes Animaj to the Maya the Bee universe. The recent agreement reached between Studio 100 and the French company adds to the management of the brand in various territories.